Highspot has launched its new report titled European State of Sales and Marketing Alignment 2022. The whitepaper identifies trends and issues that impact alignment between sales and marketing teams by looking at key...
Salesforce, a global leader in customer relationship management, has released its eighth annual State of Marketing report. In the report, UAE marketers say their work provides increasing value despite macroeconomic...
Mindtree, a global technology services and Digital Transformation company, has announced that it has enabled Currys, a leading retailer of technology products and services, to deliver a connected and highly...
Social media moves fast, and to remain competitive in what will be a defining year to come, brands need a complete view of the emerging trends set to shape the social landscape in 2023. Bridging this...
Square and Clearpay has launched a programme for the British Fashion Council’s (BFC) young designers to help them establish their online storefronts. The programme empowers the best of Britain’s emerging...
As COVID-19 rapidly brought changes to the way we live and work, both consumers and brands were affected. Consumers changed the way that they made purchases and brands had to keep up, shifting the role of CMO. Tom...
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