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Customer Experience

How to guarantee brand loyalty from consumers

Businesses around the world are dependent on their clientele and establishing a good customer base. Once, that has been developed, however, another question arises: how do businesses guarantee brand loyalty from their consumers? Intelligent CXO spoke to four more experts from across industry...


Vast empathy rises at work signal problems for brands struggling to emulate connections with customers

A new study  from  Genesys, a global cloud leader in customer experience orchestration, reveals British workplaces have become intrinsically more empathetic during the pandemic, but brands are lagging behind in how they engage with the public. While consumers...


Xero adds Expenses functionality to Xero Me app

Xero has announced a reimagined version of Xero Me, its employee self-service app which now comes with integrated Expenses technology.  By integrating the award-winning Xero Expenses technology right into Xero Me, employees of small businesses using Xero Payroll in Australia, New Zealand and...


Sana Commerce finds e-commerce sites failing B2B buyers

B2B suppliers are failing buyers, new research has found, with 52% of e-commerce sites not fully meeting expectations. The survey, conducted by Sapio Research on behalf of Sana Commerce, found accelerated Digital Transformation in the B2B buying space, with more business being...


Understanding the customer experience

Hermes is the largest dedicated parcel carrier in the UK, delivering more than 650 million parcels on behalf of 80% of the UK’s top retailers. Over the last five years, CEO, Martijn De Lange, has overseen the company triple in size and become a £1.5bn revenue business. Moving away...


Saleforce predicts higher prices this holiday season

Salesforce has announced new consumer insights and predictions for the 2021 holiday shopping season. While online sales growth is expected to be moderate compared to last year’s historic 50% surge and more in line with pre-pandemic growth trends, digital shopping habits formed during the...


Symba revolutionises talent development with all-in-one platform

Fundamentally transforming workforce development, venture-backed and women-founded tech start-up, Symba introduces a visionary program management solution that helps organisations streamline their talent development programs, including internships, apprenticeships, mentorships and...


The importance of brand loyalty and customer engagement

For businesses to succeed, they must establish a loyal customer base. It’s harder than it sounds, companies that have spent years building a strong cliental can lose them all overnight. So, while it’s about gaining a good target market, it’s also about learning how to keep that...


How can businesses foster customer and brand loyalty?

Consumer loyalty is a growing concern for businesses globally. Samer Saad, Regional Manager, Middle East at Appsflyer tells Intelligent CXO how to adhere to a positive customer experience. A recent Gartner report showed that customer experience (CX) drives over two-thirds of customer loyalty,...


Editor’s Question: What are your tips for creating a happy workplace?

Latest research, The Deluge of Unhappy Workers, commissioned by Firstup, a leader in digital employee experience, and newly formed company resulting from the merger of SocialChorus and Dynamic Signal, has revealed that employees are unhappier than ever post-pandemic. This new survey shows a...


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