Salesforce, a global leader in CRM, has released the State of Marketingreport, sharing insights from over 4,800 marketing leaders across 29 countries – including 99 from the UAE. The report covers the latest...
Optimizely, a leading digital experience platform (DXP) provider, announced that it has surpassed US$400 million in annual recurring revenue (ARR) after experiencing four consecutive quarters of double-digit growth....
Next day delivery was once seen as an expensive optional extra, but not so much anymore with many customers choosing this efficient and cost-effective option. Customers’ demands have changed since the pandemic,...
Ethan Lewis, CTO at Kochava, discusses below how the use of Gen AI allows for marketers to transform their strategies: The intersection of AI and digital advertising to create truly engaging experiences across global...
Epsilon is a global advertising and marketing technology company positioned at the centre of Publicis Groupe. Epsilon accelerates clients’ ability to harness the power of their first party data to activate...
Commerce protection provider, Signifyd, unveiled its latest data on European consumer return trends, revealing a crucial consideration for retailers in today’s evolving economic landscape. The research,...
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