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GCC consumers will opt for digital banking services over visiting a physical branch

Consumer appetite for digital banking services continues to grow in the countries of the Gulf Co-operation Council (GCC), accelerated further by the COVID-19 pandemic, according to a new survey conducted by Backbase with YouGov. Eighty-nine percent of respondents to the survey said that they are...


The legal framework around the use of e-signatures in the UAE

As more transactions occur online, what are the applicable laws surrounding e-signatures in the UAE. Biancka Gracias, Partner and Head of Start-up and SME Division at ICLO and Hassan Saeed Abaragh, Managing Partner and Head of Arbitration, AI, Robotics and Blockchain at ICLO, explain the legal...


Unlocking the secrets to great ideas

For businesses to grow, ideas need to be nurtured and encouraged. Chris Locke, CEO of ASPIRE, believes that companies need to create a safe, creative culture for brewing ideas. He offers his tips on how to encourage every employee to capture ideas and how companies can support and grow these...


Reinventing HR can help employers meet the changing demands of the modern workforce

Business leaders face many challenges, even more so in light of the pandemic and all of the changes it has prompted. One particular challenge which leaders face is making HR more efficient by revamping it through digitalisation. The conditions created by the pandemic have forced action. Between...


The renaissance of Direct to Consumer and decline of the world’s top 300 brands

Once upon a time working in advertising, being part of a global brand such as Coca Cola, Heinz or Gillette was something straight out of Matthew Weiner’s Mad Men. But the days of excitement around products and the wonderful association of feeling younger, more beautiful, cooler or smarter...


Why digital maturity must be on the boardroom agenda

Digital Transformation is not merely about technology. Once businesses understand why, what, how and when to digitally transform, they will see that the technology agenda is typically the easiest part. Halil Aksu, Co-Founder and CEO, Digitopia, explains how the C-suite needs to look at its...


Editor’s Question: What are your top tips for marketing a company?

Three experts offer their top tips on how to market a company. Paul Wright, Managing Director UK, FR, ME and Turkey at AppsFlyer With vaccines being rolled out across the UAE, businesses have started the work of rebuilding for the ‘new normal’. For many, this will include reclaiming...


Study finds Australian managers disconnected from employees’ realities

A new study from Achievers finds managers estimate employee engagement, recognition and job satisfaction levels are two to three times higher than they actually are and are unaware of the disconnect. Australia’s managers consistently overrate both their own – and their...


Digital Out of Home advertising market could be worth over US$50 billion by 2026

New research from Alfi reveals 95% of advertising executives expect the Digital Out of Home (DOOH) advertising sector to grow over the next two years, with 51% anticipating dramatic expansion. At the end of 2020, the DOOH advertising market was estimated to be worth US$41.06 billion, but by 2026,...


Callsign warns half of MENA consumers trust organisations less after receiving scams messages

Callsign, a digital identity pioneer, revealed that the rise of scams is harming organisations’ reputations across the world. The global study of consumers revealed that just receiving a scam message purporting to be from any brand is enough for 49.8% of them to lose trust in the...


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