Research commissioned by Epson with regional decision-makers has shown that nearly two-thirds (58%) of UAE corporate respondents want to reduce energy costs and 72% say they’re concerned about the energy use of printers given the increases in energy costs.
The survey of more than 5,650 technology users and influencers from 33 countries showed that interviewees understand the role inkjet printers play. More than half (56%) of the UAE respondents say inkjet printers will help them meet their cost reduction goals while more than two-thirds (69%) say they want a better understanding of energy savings that could be made by changing the type of printers in use.
The research insights come at a time when Epson globally has announced it will end its sale and distribution of laser printers by 2025, citing the technology’s limited ability to make meaningful advances in sustainability. The news comes a year after Epson announced its €770 million investment into sustainable innovation and coincides with the launch of its new range of business inkjet printers.
Suat Ozsoy, Business Unit Director, Epson CISMETA, said: “The decision to leave the laser market has been inevitable; in fact, we have already begun this transition in the MENA region. As a company, we’ve committed to sustainable innovation and action and laser printers don’t fit within that. They consume an average of 90% more energy than inkjets and use more consumable parts. This is simply the result of how the technology works – by heating and fusing toner to a page. This technology is therefore limited in how far its suitability improvements can go.
“Our printing business will instead focus 100% on piezo Heat-Free inkjet, leveraging our propriety technology to deliver efficient, sustainable print solutions for our partners and end-users. Having sustainable solutions that meet the needs of our customers in the Middle East region is key, enabling many industries such as healthcare, education and the public sector to flourish,” Ozsoy added.
With 87% of UAE respondents saying it’s important to undertake a review of how to reduce energy costs across their organisation, Jason McMillan, Sales Director, Epson Middle East, said: “In the context of spiralling energy costs, it’s vital that organisations take advantage of every opportunity to reduce expenditure. Organisations need to move faster in adopting energy-efficient technology. A single printer might not save much money, but a fleet of business printers could deliver significantly with a shift to inkjet from laser.
“It’s not just the printers’ cost that can be reduced. Cutting energy use in this way will also dramatically reduce the volume of CO2 emissions produced, helping to address concerns around sustainability.”
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