Customer Experience

FLUME: A marketing evolution

Sarah Bentley, Managing Director, FLUME Marketing and Amy Poole, Director, FLUME Marketing provide insight into FLUME, the importance of a marketing strategy and the latest trends. ...

Digital customer experience transformation boosts European outsourcing...

Personalisation, 24/7 availability and support through digital channels should enable most brands to keep up with changes in customer behaviour.   According to Frost & Sullivan, the European...

ServiceNow and Qualtrics help companies personalise and scale service...

ServiceNow and Qualtrics have announced the availability of new joint capabilities that enable companies to deliver personalised service experiences. Combining ServiceNow’s digital workflows with...

How intelligent automation can free marketing teams from tedious tasks

Daniel Pullen, Chief Automation Officer, CiGen, told us how automation affects modern marketing. Marketing teams leverage a wide range of technologies to deliver campaigns, products and services and understand...

Sabre partners with TUI hotels to enhance the digital travel experience

Sabre has announced a long-term partnership with TUI Group, a leading integrated tourism group, that sees Sabre Hospitality Solutions as distribution provider and business partner for the group’s...

Hootsuite allows brands to manage paid and organic social posts

Hootsuite has launched  Hootsuite Social Advertising  to enable brands to manage both paid ads and organic social content within the Hootsuite dashboard. The new integration allows Hootsuite...

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