Salesforce, a global leader in CRM, has announced a series of new innovations and partnerships to power the future of commerce, enabling companies to modernize their systems, develop more flexible digital strategies and connect with their customers wherever they are.
“Today, consumers expect retailers to offer their products anytime, anywhere, and this is transforming the shopping experience,” said Lidiane Jones, EVP and GM, Salesforce Digital Experiences.
“With 25% of shopping expected to happen beyond a retailer or brand’s website, app or physical store by next year, companies must quickly adapt and embrace emerging channels to provide their customers with more purchasing options and greater flexibility.”
These new innovations and partnerships bring together the power and flexibility of Salesforce’s platform with an expansive ecosystem, so retailers can create fast, connected and highly-personalized shopping experiences.
With the proliferation of new channels, retailers need to adapt quickly to meet customers where and how they want to shop. With Salesforce, retailers can build shopping experiences that best suit customer needs and meet their expectations – now and in the future.
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